{"id":7301,"date":"2024-09-12T20:24:06","date_gmt":"2024-09-12T17:24:06","guid":{"rendered":"https:\/\/yalovasondakika.com.tr\/?p=7301"},"modified":"2024-09-12T20:24:06","modified_gmt":"2024-09-12T17:24:06","slug":"hepsiburada-ilk-6-ayi-guclu-sonuclarla-kapadi","status":"publish","type":"post","link":"https:\/\/yalovasondakika.com.tr\/index.php\/2024\/09\/12\/hepsiburada-ilk-6-ayi-guclu-sonuclarla-kapadi\/","title":{"rendered":"Hepsiburada ilk 6 ay\u0131 g\u00fc\u00e7l\u00fc sonu\u00e7larla kapad\u0131"},"content":{"rendered":"<p><strong>Son 12 ayda m\u00fc\u015fteri ba\u015f\u0131na d\u00fc\u015fen sipari\u015f s\u0131kl\u0131\u011f\u0131 da ortalama 10,6 adet ile Hepsiburada tarihinde birinci sefer \u00e7ift haneye y\u00fckseldi. B\u00f6ylelikle m\u00fc\u015fteri ba\u015f\u0131na y\u0131ll\u0131k ortalama sipari\u015f adedi son 3 y\u0131lda 2,5 kat\u0131n \u00fczerinde artm\u0131\u015f oldu.\u00a0<\/strong><\/p>\n<p>Hepsiburada, y\u0131l\u0131n birinci yar\u0131s\u0131na ait finansal sonu\u00e7lar\u0131n\u0131 a\u00e7\u0131klad\u0131. Birinci 3 ayl\u0131k periyotta ortaya koydu\u011fu ba\u015far\u0131l\u0131 performans\u0131 ikinci \u00e7eyrekte de devam ettiren Hepsiburada, toplam sat\u0131\u015f hacmi b\u00fcy\u00fcmesi, sipari\u015f adedi, sipari\u015f s\u0131kl\u0131\u011f\u0131, platform \u00fczerinden sat\u0131\u015fa sunulan eser \u00e7e\u015fitlili\u011fi \u00fczere \u00e7ok say\u0131da metrikte g\u00fc\u00e7l\u00fc sonu\u00e7lara imza att\u0131.<\/p>\n<p><strong>\u0130LK YARIDA TOPLAM SATI\u015e HACM\u0130 Y\u00dcZDE 105 ARTTI<\/strong><\/p>\n<p>Enflasyondan ar\u0131nd\u0131r\u0131lmam\u0131\u015f datalara nazaran birinci yar\u0131da toplam sat\u0131\u015f hacmini ge\u00e7ti\u011fimiz y\u0131l\u0131n birebir devrine nazaran y\u00fczde 105\u2019lik bir art\u0131\u015fla 68,3 milyar TL\u2019ye y\u00fckselten Hepsiburada\u2019n\u0131n faiz, amortisman ve vergi \u00f6ncesi k\u00e2r\u0131n\u0131n (FAV\u00d6K) toplam sat\u0131\u015f hacmine oran\u0131 ise ge\u00e7en y\u0131l\u0131n t\u0131pk\u0131 periyoduna nazaran 1 puan art\u0131\u015fla y\u00fczde 2,4 olarak ger\u00e7ekle\u015fti. Enflasyon muhasebesi uygulanm\u0131\u015f sonu\u00e7lara nazaran ise, \u015firketin birinci yar\u0131 y\u0131ldaki sat\u0131\u015f hacmi art\u0131\u015f\u0131 y\u00fczde 22, FAV\u00d6K\u2019\u00fcn sat\u0131\u015f hacmine oran\u0131 ise y\u00fczde 1 oldu.<\/p>\n<p><strong>OPERASYONEL NAK\u0130T AKI\u015eI 1,3 M\u0130LYAR TL\u2019N\u0130N \u00dcZER\u0130NE \u00c7IKTI<\/strong><\/p>\n<p>Konuyla ilgili de\u011ferlendirmelerde bulunan Hepsiburada CEO\u2019su Nilhan Onal G\u00f6k\u00e7etekin, global ve lokal \u00f6l\u00e7ekteki ekonomik zorluklara kar\u015f\u0131n, y\u0131l\u0131n birinci yar\u0131s\u0131n\u0131 son derece ba\u015far\u0131l\u0131 sonu\u00e7larla tamamlad\u0131klar\u0131n\u0131n alt\u0131n\u0131 \u00e7izerken, \u201cOperasyonel m\u00fckemmelli\u011fe ve m\u00fc\u015fteri memnuniyetine olan ba\u011fl\u0131l\u0131\u011f\u0131m\u0131z\u0131, bu ba\u015far\u0131l\u0131 sonu\u00e7lardaki kilit \u00f6ge olarak g\u00f6r\u00fcyoruz. Bu s\u00fcre\u00e7te, t\u00fcm operasyonel s\u00fcre\u00e7lerimizi y\u00fcksek teknoloji oda\u011f\u0131yla geli\u015ftirirken, sa\u011fl\u0131kl\u0131 bilan\u00e7o \u00f6nceliklendirmemizi de s\u00fcrd\u00fcrd\u00fck. Bu do\u011frultuda, bir yandan gelir kaynaklar\u0131m\u0131z\u0131 \u00e7e\u015fitlendirme yakla\u015f\u0131m\u0131m\u0131za y\u00fck verirken bir yandan da nakit disiplinimizi muhafazaya devam ettik. Y\u0131l\u0131n birinci yar\u0131s\u0131nda operasyonel nakit ak\u0131\u015f\u0131m\u0131z\u0131 1,3 milyar TL\u2019nin \u00fczerine ta\u015f\u0131rken, \u00f6zg\u00fcr nakit ak\u0131\u015f\u0131m\u0131z da 472 milyon TL ile yar\u0131 y\u0131l baz\u0131nda halka arzdan bu yana en y\u00fcksek d\u00fczeye ula\u015ft\u0131\u201d \u00a0 tabirlerini kulland\u0131.<\/p>\n<p>Hepsiburada\u2019n\u0131n m\u00fc\u015fteri odakl\u0131 yakla\u015f\u0131m\u0131n\u0131n t\u00fcketiciler nezdinde b\u00fcy\u00fck kar\u015f\u0131l\u0131k buldu\u011funu ve bu inanc\u0131n sipari\u015flere de yans\u0131d\u0131\u011f\u0131n\u0131 lisana getiren Nilhan Onal G\u00f6k\u00e7etekin, \u201c36,7 milyon adedi ikinci \u00e7eyrekte olmak \u00fczere, birinci yar\u0131y\u0131 toplam 66 milyonun \u00fczerinde sipari\u015f adediyle tamamlad\u0131k. Bu hem \u00e7eyrek hem de yar\u0131 y\u0131l baz\u0131nda, Hepsiburada tarihinin en y\u00fcksek sat\u0131\u015f adetlerine ula\u015ft\u0131\u011f\u0131m\u0131z\u0131 g\u00f6steriyor. Bununla birlikte, son 12 ayl\u0131k bilgilere nazaran hesaplanan m\u00fc\u015fteri ba\u015f\u0131na d\u00fc\u015fen sipari\u015f s\u0131kl\u0131\u011f\u0131 adedimiz de 10,6 ile Hepsiburada tarihinde birinci defa \u00e7ift haneye y\u00fckseldi. Hepsiburada \u00fczerinden yap\u0131lan al\u0131\u015fveri\u015f s\u0131kl\u0131\u011f\u0131n\u0131n son 3 y\u0131lda 2,5 kat\u0131na ula\u015ft\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz\u201d halinde konu\u015ftu.<\/p>\n<p><strong>YAPAY ZEKA ODAKLI YATIRIMLARDA \u00dc\u00c7 HANEL\u0130 B\u00dcY\u00dcME<\/strong><\/p>\n<p>Nilhan Onal G\u00f6k\u00e7etekin \u015f\u00f6yle devam etti: \u201cE-ticareti T\u00fcrkiye\u2019de ba\u015flatan ve geli\u015ftiren \u015firket olarak, kesimde \u00f6nc\u00fc ve \u00f6rnek olma \u00fczere bir misyonumuz oldu\u011funa inan\u0131yoruz. Bu kapsamda, global e\u011filimleri yaln\u0131zca takip etmekle kalm\u0131yor; bunlara ait en g\u00fczel uygulamalar\u0131 T\u00fcrkiye\u2019ye ta\u015f\u0131y\u0131p b\u00f6l\u00fcme \u0131\u015f\u0131k tutuyoruz. Hem ana markam\u0131zda hem de HepsiJet, Hepsipay ve HepsiAd \u00fczere markalar\u0131m\u0131zda yapt\u0131\u011f\u0131m\u0131z a\u011f\u0131r yapay zeka odakl\u0131 yat\u0131r\u0131mlar\u0131m\u0131z da bu yakla\u015f\u0131m\u0131m\u0131z\u0131n en somut \u00f6rnekleri. Bu \u015firketlerimiz, bug\u00fcn geldikleri noktada yaln\u0131zca Hepsiburada\u2019ya bir operasyonel g\u00fc\u00e7 katm\u0131yor; t\u0131pk\u0131 vakitte dalda de yeni bir m\u00fc\u015fteri tecr\u00fcbesi anlay\u0131\u015f\u0131n\u0131n \u00f6n\u00fcn\u00fc a\u00e7\u0131yor ve hizmet sunduklar\u0131 i\u015f ortaklar\u0131na da k\u0131ymet kat\u0131yor. T\u00fcrkiye\u2019nin 81 vilayetinde hizmet veren HepsiJet\u2019in, ikinci \u00e7eyrek prestijiyle, platform d\u0131\u015f\u0131 m\u00fc\u015fterilerinin hacmi %100\u2019l\u00fck bir art\u0131\u015f g\u00f6sterdi. D\u0131\u015f m\u00fc\u015fteriler toplam HepsiJet ta\u015f\u0131ma hacminin %36\u2019s\u0131n\u0131 olu\u015fturdu. Dijital c\u00fczdan ve \u201ctek t\u0131kla \u00f6deme\u201d tahlili sunan fintech \u015firketimiz Hepsipay ise 31 A\u011fustos 2024 prestijiyle 16,7 milyon kullan\u0131c\u0131ya ula\u015ft\u0131. 2023 y\u0131l\u0131 prestijiyle T\u00fcrkiye\u2019deki e-ticaret oyuncular\u0131na da tek t\u0131kla s\u00fcratli ve inan\u00e7l\u0131 al\u0131\u015fveri\u015f hizmet sunmaya ba\u015flayan Hepsipay, 50 perakende \u015firketine de \u00f6deme tahlilleri sunuyor. Hepsipay ile \u00f6deme hacmi, 2024\u2019\u00fcn ikinci \u00e7eyre\u011finde, birinci 3 aya nazaran 2,8 kat b\u00fcy\u00fcd\u00fc.\u201d<\/p>\n<p><strong>AKT\u0130F SATICI SAYISI 101 B\u0130N OLDU, ESER SAYISI 264 M\u0130LYONA Y\u00dcKSELD\u0130<\/strong><\/p>\n<ul>\n<li>T\u00fcketicilere sa\u011flam ve kaliteli eserleri en uygun fiyata sunma misyonu do\u011frultusunda, bir yandan platformdaki eser adedini art\u0131rmay\u0131 s\u00fcrd\u00fcren Hepsiburada, bir yandan da ticareti dijitalle\u015ftirerek esnaf ve KOB\u0130\u2019lerin e-ticaretle b\u00fcy\u00fcmesine \u00f6nc\u00fcl\u00fck etmeye devam etti.\u00a0<\/li>\n<li>Bu alanlarda ortaya koydu\u011fu kapsay\u0131c\u0131 \u00e7al\u0131\u015fmalar\u0131n da katk\u0131s\u0131yla, Hepsiburada\u2019da yer alan faal sat\u0131c\u0131 say\u0131s\u0131 101 bin\u00a0olurken\u00a0platformda sat\u0131lan eser adedi ise %36 art\u0131\u015fla 264 milyonu a\u015ft\u0131.<\/li>\n<li>T\u00fcrkiye\u2019de geli\u015ftirilen ve hayata ge\u00e7irilen birinci \u00fcyelik bazl\u0131 sadakat program\u0131 olma \u00f6zelli\u011fi ta\u015f\u0131yan \u201cHepsiburada Premium\u201d 12 A\u011fustos prestijiyle, 3 milyon m\u00fc\u015fteriye ula\u015ft\u0131.\u00a0<\/li>\n<li>Hepsiburada Premium kullanmaya ba\u015flayan m\u00fc\u015fterilerin Premium\u2019lu olmadan evvelki periyoda k\u0131yasla sipari\u015f s\u0131kl\u0131\u011f\u0131n\u0131n y\u00fczde 36 artt\u0131\u011f\u0131 g\u00f6zlendi.<\/li>\n<li>HepsiJet, 2024&#8217;\u00fcn ikinci \u00e7eyre\u011finde Hepsiburada sat\u0131c\u0131l\u0131 sipari\u015flerin %82&#8217;sini T\u00fcrkiye&#8217;nin d\u00f6rt bir yan\u0131na sonraki g\u00fcn teslim etti.<\/li>\n<\/ul>\n<p>Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"<p>G\u00fc\u00e7l\u00fc b\u00fcy\u00fcmesini 2024\u2019te de s\u00fcrd\u00fcren Hepsiburada, birinci 6 ayda 66 milyon sipari\u015f adediyle sat\u0131\u015f hacmini %105 oran\u0131nda b\u00fcy\u00fctt\u00fc.<\/p>\n","protected":false},"author":1,"featured_media":7302,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[2823,2275,1536,774,2822],"class_list":["post-7301","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-adedi","tag-hepsiburada","tag-milyon","tag-musteri","tag-siparis"],"_links":{"self":[{"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/7301"}],"collection":[{"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=7301"}],"version-history":[{"count":1,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/7301\/revisions"}],"predecessor-version":[{"id":7303,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/7301\/revisions\/7303"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/media\/7302"}],"wp:attachment":[{"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=7301"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=7301"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=7301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}