{"id":8113,"date":"2024-09-18T08:48:06","date_gmt":"2024-09-18T05:48:06","guid":{"rendered":"https:\/\/yalovasondakika.com.tr\/?p=8113"},"modified":"2024-09-18T08:48:06","modified_gmt":"2024-09-18T05:48:06","slug":"mavi-2024-yilina-iliskin-enflasyon-duzeltmesi-iceren-ilk-yari-finansal-sonuclarini-acikladi","status":"publish","type":"post","link":"https:\/\/yalovasondakika.com.tr\/index.php\/2024\/09\/18\/mavi-2024-yilina-iliskin-enflasyon-duzeltmesi-iceren-ilk-yari-finansal-sonuclarini-acikladi\/","title":{"rendered":"Mavi, 2024 y\u0131l\u0131na ili\u015fkin enflasyon d\u00fczeltmesi i\u00e7eren ilk yar\u0131 finansal sonu\u00e7lar\u0131n\u0131 a\u00e7\u0131klad\u0131."},"content":{"rendered":"<p><strong>Mavi\u2019nin konsolide gelirleri 16 Milyar 399 milyon TL,\u00a0net k\u00e2r\u0131 ise %30 art\u0131\u015fla 1 milyar 519 milyon TL olarak ger\u00e7ekle\u015fti.\u00a0<\/strong><\/p>\n<p>T\u00fcrkiye\u2019nin \u00f6nc\u00fc jean ve haz\u0131r giysi markas\u0131\u00a0Mavi,\u00a01 \u015eubat \u2013 31 Temmuz 2024 periyodunu kapsayan\u00a0ilk alt\u0131 ayl\u0131k enflasyon d\u00fczeltmesi i\u00e7eren finansal sonu\u00e7lar\u0131n\u0131 a\u00e7\u0131klad\u0131. \u015eirketin, y\u0131l\u0131n birinci yar\u0131s\u0131nda toplam gelirleri 16 milyar 399 milyon TL, net k\u00e2r\u0131 ise %30 art\u0131\u015fla 1 milyar 519 milyon TL olarak ger\u00e7ekle\u015fti. Raporlama devrinde FAV\u00d6K %14 b\u00fcy\u00fcmeyle 3 milyar 371 milyon TL ger\u00e7ekle\u015firken, FAV\u00d6K marj\u0131 ise %20,6 oldu. Makro ekonomik \u015fartlar paralelinde t\u00fcketici talebinde meydana gelen yava\u015flaman\u0131n tesirinde ge\u00e7en ikinci \u00e7eyrekte; konsolide sat\u0131\u015f gelirleri 7 milyar 427 milyon TL olarak ger\u00e7ekle\u015firken, 1 milyar 219 milyon TL FAV\u00d6K, \u00a0468 milyon TL net k\u00e2r elde edildi. \u00a0 \u00a0<\/p>\n<p>\u00a0<\/p>\n<p><strong>Mavi, birinci yar\u0131da 770 bin yeni m\u00fc\u015fteri kazan\u0131m\u0131 ger\u00e7ekle\u015ftirdi<\/strong><\/p>\n<p>S\u00fcrd\u00fcr\u00fclebilir k\u00e2rl\u0131 b\u00fcy\u00fcmeye odaklanan Mavi\u2019nin birinci alt\u0131 ayda toplam gelirlerinin yakla\u015f\u0131k %70\u2019i perakende, %21\u2019i toptan, %9\u2019u e-ticaret sat\u0131\u015flar\u0131ndan geldi. \u00a02024 y\u0131l\u0131nda 15 yeni ma\u011faza a\u00e7\u0131l\u0131\u015f\u0131 ve 10 ma\u011fazada metrekare geni\u015flemesi plan\u0131 olan Mavi, birinci yar\u0131da 6 yeni ma\u011faza a\u00e7\u0131l\u0131\u015f\u0131 ve 6 ma\u011fazada b\u00fcy\u00fcme ger\u00e7ekle\u015ftirerek 179 bin m2 sat\u0131\u015f alan\u0131na ula\u015ft\u0131.\u00a0<\/p>\n<p>Kad\u0131n ve erkekte, denim ve lifestyle eser kategorilerinde b\u00fcy\u00fcmesini s\u00fcrd\u00fcren ve y\u0131lda 1,3 milyon yeni m\u00fc\u015fteri kazanmay\u0131 hedefleyen \u015firket, birinci alt\u0131 ayda 770 bin yeni m\u00fc\u015fteri kazan\u0131m\u0131 ger\u00e7ekle\u015ftirmi\u015f durumda.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><strong>\u201cPazar\u0131n \u00fczerinde b\u00fcy\u00fcyor, ama\u00e7lar\u0131m\u0131za istikrarla ilerliyoruz\u201d<\/strong><\/p>\n<p>\u0130lk yar\u0131 performans\u0131n\u0131 pahaland\u0131ran Mavi CEO\u2019su C\u00fcneyt Yavuz, \u015funlar\u0131 s\u00f6yledi:\u00a0<\/p>\n<p>\u201c\u0130kinci \u00e7eyrekteki yava\u015flamaya kar\u015f\u0131n; g\u00fc\u00e7l\u00fc marka konumland\u0131rmam\u0131z, muteber fiyat stratejimiz, y\u00fcksek kalitemiz ve daima yenilik sunmam\u0131z sayesinde m\u00fc\u015fterinin Mavi\u2019ye olan talebini her \u015fartta canl\u0131 tutuyoruz.\u00a0Mavi NEXT stratejimiz do\u011frultusunda orta ve uzun vadeli ama\u00e7lar\u0131m\u0131za odaklan\u0131yoruz.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><strong>Y\u0131l\u0131n birinci alt\u0131 ay\u0131nda faaliyetlerimizden 3,3 milyar TL nakit yaratt\u0131k.\u00a0<\/strong><\/p>\n<p>Azalan talep ortam\u0131nda rekabet \u015fartlar\u0131n\u0131 yanl\u0131\u015fs\u0131z fiyat stratejisi ve esnek tedarik zinciriyle y\u00f6netirken, br\u00fct k\u00e2r marj\u0131m\u0131zda ikinci \u00e7eyrekte de g\u00fczelle\u015fme kaydettik. Stok d\u00fczeyimiz dinamik planlama kapasitemiz sayesinde g\u00fc\u00e7l\u00fc ve sa\u011fl\u0131kl\u0131 durumda. Y\u0131l\u0131n birinci alt\u0131 ay\u0131nda faaliyetlerimizden 3,3 milyar TL nakit yaratm\u0131\u015f bulunuyoruz. \u00a0Temeli insan, idaresi ve finansal yap\u0131s\u0131 sa\u011flam bir \u015firket olarak her devirde k\u00e2rl\u0131 b\u00fcy\u00fcmeyi ve memnun Mavi m\u00fc\u015fterisini oda\u011f\u0131m\u0131zda tutuyoruz.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>Kaynak: (BYZHA) Beyaz Haber Ajans\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mavi\u2019nin konsolide gelirleri 16 Milyar 399 milyon TL,\u00a0net k\u00e2r\u0131 ise %30 art\u0131\u015fla 1 milyar 519 milyon TL olarak ger\u00e7ekle\u015fti.\u00a0<\/p>\n","protected":false},"author":1,"featured_media":8114,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[855,2412,1657,443,774],"class_list":["post-8113","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-buyume","tag-kar","tag-mavi","tag-milyar","tag-musteri"],"_links":{"self":[{"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/8113"}],"collection":[{"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=8113"}],"version-history":[{"count":1,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/8113\/revisions"}],"predecessor-version":[{"id":8115,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/8113\/revisions\/8115"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/media\/8114"}],"wp:attachment":[{"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=8113"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=8113"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yalovasondakika.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=8113"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}